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Reduce your risk
The recent outbreak of the Coronavirus got me thinking about how small our world has become. 50 years ago an outbreak like this would have been very different. In 2020 people, food and millions of consumer packaged goods travel from continent to continent every day. Consumers in every market expect to find products from all […]
Continue readingAre you noticing the changes?
Last week Sobeys eliminated plastic grocery bags from their stores across Canada.A retailer in London (Thornton’s Bugdens) eliminated plastic packaging from 2,000 SKUSAll major Canadian retailers (except Costco) made the commitment to reduce food waste by 50% by 2025Consumers are concerned about the environment and they are forcing change within our food and beverage sector. […]
Continue reading10 ideas to build a relationship with a category in less than 3 minutes
If you are in the food industry in Canada you might have been in Halifax this week. If you are in the food industry in Canada and you were not in Halifax this week, you should at least know what was happening. Loblaw has held a National Kick Off or NKO as they call it in […]
Continue readingHow do consumers use your products?
We think we know but that isn’t always the case. Consumers change and people are constantly thinking of new ways to do things. You have to be aware of change happening around you. The population is more diverse and you need to adapt with them. This hit home for me when one producer shared the following […]
Continue readingGet your products in more shopping carts more often
A successful food business has many components. You need great products that deliver your value proposition, you need consistent production to keep your customers happy, you need qualified people who can fulfill their role in production and the other parts of your business and you need resources dedicated to sales. If you hear me speak […]
Continue readingPart 3: Industry- 2020 What you need to be thinking about…
We have discussed some issues impacting consumers and customers as we move into 2020. This week we will include some discussion about issues impacting the entire food and beverage industry. This is a challenging industry and to succeed you need to know what is happening. You can’t always control it but you need to determine […]
Continue readingPart 2: Customers- 2020 What you need to be thinking about…
In the food & beverage industry you have two masters to satisfy; consumers who use your products and customers who buy them from you. Success will only come to you when you win with both. You need your customers to put your products on their shelves and you need consumers to put them in their […]
Continue readingPart 1: Consumer- 2020 What you need to be thinking about…
In the food & beverage industry you have two masters to satisfy; consumers who use your products and customers who buy them from you. Success will only come to you when you win with both. You need your customers to put your products on their shelves and you need consumers to put them in their […]
Continue readingWould you pay $0.15 cents more a week for quality local food?
We’ve all seen the signs in our local produce departments proclaiming support for local growers. Consumers say they want their food produced locally, wholesalers say they want to distribute it and retailers say they want to sell local produce. Are these just sentiments to make us feel good that we’re doing the right thing? Producing and […]
Continue readingDo you lower your cost and take the volume or not?
Taking direction from your customer might not always be the best solution.Recently I received a call from a food processor looking for some advice about his product cost. He had been to a category manager to get his product on the shelf. The feedback from the category manager was that the cost was too high. […]
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